We are excited to announce that Walmart has selected SignValue to unlock the out-of-home advertising potential on more than 5,000 of their high-traffic retail locations across the United States! This groundbreaking event will introduce high-impact outdoor advertising opportunities, allowing brands to engage with millions of Walmart shoppers every day. By leveraging Walmart’s expansive footprint and SignValue’s
Out of Home (OOH) advertising revenue rose 3% in Q2 2025, hitting $2.86 billion, according to the Out of Home Advertising Association of America (OAAA). Year-to-date growth now stands at 2.6%. What’s Driving Growth? Digital OOH accounted for 36% of total Q2 sales, growing 9.2% year-over-year. Transit advertising saw the biggest lift, up 8.9% over Q2
Link Media Outdoor Reports Q2 2025 Results Key Highlights: Revenue and Financials: Link Media reported $11.4 million in revenue for Q2 2025, marking a slight year-over-year increase of 0.02% compared to Q2 2024. Percentage of Revenue to Landowners: Site lease expenses decreased to 18.2% of revenue, down 2.6% from the same period last year. Operating Costs and Efficiencies:
Lamar Advertising Company Reports Second Quarter 2025 Results Key Highlights: Revenue Growth: Consolidated Revenue: Lamar reported total revenue of $579.3 million for the second quarter of 2025, representing a 2.5% year-over-year increase compared to Q2 2024. Financial Metrics: Net Income: Lamar posted net income of $155.0 million, a 12% increase from $137.6 million in the same quarter of 2024. Operating Income: Q2 operating income rose to $197.7 million,
OUTFRONT Media released its Q2 2025 financial results, reporting modest declines in revenue while highlighting significant cost reductions and improved lease efficiencies. Key Highlights: Revenue & Financial Performance: Total Revenue: $460.2 million, down 3.6% year-over-year Billboard Revenues: $351.3 million, down 2.5% Adjusted OIBDA: $124.1 million Operating Expenses: Decreased by $8.3 million (3.5%) to $231.5 million SG&A expense declined 7.1% to $111 million due to lower
Clear Channel Outdoor (CCO) has announced its Q2 2025 financial results, reflecting healthy growth across their airport and digital assets business. Key Highlights: Revenue & Digital Growth: Quarterly Revenue: CCO posted $303.1 million in revenue from its America segment for Q2 2025, up 4.4% compared to Q2 2024. Airport Advertising: Airport revenue rose to $99.7 million, marking
JCDecaux (JCD), the global leader in out-of-home (OOH) advertising, reported €1.87 billion in revenue for the first half of 2025 — a +3.4% year-over-year increase. Organic revenue grew +3.3%, despite a mid-single-digit decline in China and a tough comparison base due to major events in 2024, including the UEFA Euro and Paris Olympics. Adjusted EBIT improved by
A new study highlights the accelerating momentum of travel post-pandemic—and the powerful role out of home (OOH) advertising plays in converting that movement into financial impact. Nearly 4 in 10 consumers report driving more than before COVID, and 83% of U.S. adults (including 9 in 10 Gen Z) are planning leisure trips. Most will take
The U.S. out of home (OOH) advertising industry continues its historic growth streak, posting record-breaking Q1 revenue of $1.98 billion—a 2% year-over-year increase and the 16th consecutive quarter of growth, according to the Out of Home Advertising Association of America (OAAA). Digital OOH (DOOH) led the charge, growing 9% year-over-year and now accounting for more
Link Media Reports Q1 2025 Results Key Highlights: Revenue and Financials: 2025 Q1 Revenue: Link reported $10.8 million in revenue for Q1 2025, reflecting a 0.6% year-over-year increase from Q1 2024. Percentage of Revenue to Landowners: This figure rose slightly to 20.8%, up 0.9 percentage points from the previous year. Operating Costs and Efficiencies: Depreciation and
