Lamar Launches Personalized Digital Billboard Campaign

 BATON ROUGE, La., June 06, 2017 (GLOBE NEWSWIRE) — Lamar Advertising Launches Personalized Digital Billboard Campaign using Vehicle Recognition Technology for   Lamar Advertising Company (Nasdaq:LAMR), one of the largest out-of-home media companies in the world, and Paramount Pictures, a global entertainment company, have unveiled a dynamic, technology-led digital out-of-home (OOH) advertising campaign to promote […]

Bye-bye, Billboard: Longtime Fixture by the Gervais Street Bridge is Coming Down

Columbia, SC- You know when you drive across the Gervais Street bridge into Columbia, admiring the skyline” Or walking along the r4iverwlk, just trying to get that iconic Instagram shot of the bridge crossing the Congaree? But what’s that lurking in the corner of your pristine view? A billboard. Well. Photographers of Columbia: Rejoice! That

State Rep. Hanes Works on Creation of Statewide Emergency Messaging System

SPECIAL TO THE CHRONICLE Rep. Edward Hanes, in conjunction with Rep. David Lewis, Rep. Jason Saine, Rep. Ken Goodman, introduced legislation that would establish a public-private partnership between the outdoor advertising industry and the North Carolina Division of Emergency Management, Department of Public Safety, Secretary of State, Highway Patrol, North Carolina Center for Missing Persons,

iHeartExtensions: More Time Given For Notes Swaps

On Wednesday, March 15, iHeartCommunications engaged in a somewhat complex series of private offers to its bondholders. The over-arching entity for publicly traded iHeartMedia and CC Outdoor Holdings initiated a plan that would effectively see a note swap … and a possible separation of iHeartMedia and CC Outdoor into two fully distinct and independently owned-and-operated companies. Specifically, holders of its “Five Series of

Big Digital Billboard Downtown Sparks Opposition

‘Look Hoo’s Up Downtown.” Those words, superimposed over a photo of an owl, and other images, including a smiley face encouraging people to enjoy the outdoors, greeted architect Jared Hueter one recent morning as he drove south on Market Street to his job. They’re posted on a brand-new, 600-square-foot digital billboard at Market and Sixth

State Regulatory Roundup

Myron Laible chaired the state association lunch at the LookOut2017 convention Tuesday.  Here’s what Insider learned. Don Avjean.  Outfront eastern region VP.

Hacked Digital Signage Displays Porn in Union Station

A large touchscreen display in Union Station in Washington D.C., recently blasted pornographic videos for all to see. The display was allegedly hacked on May 15 to stream videos from a pornographic website, according to a report by The Washington Post. The display outside of Chipotle in the main hall began to stream porn at

oOh! Media Adds 13 Digital Billboards Across Australia

AUSTRALIA – oOh! Media will expand its roadside inventory by almost one third with the addition of 13 digital billboards across Australia. This will take the company’s roadside digital assets to 39, with more digital billboards in the pipeline and expected to be completed by the end of the year. In total, the company has

Billboards on the Mind, and the Docket for Everett Residents

Everett, MA -Billboards are never the most popular item on any agenda, but as the City changes to more of a destination, every billboard item on any City agenda has drawn more and more attention. With more people choosing Everett as a destination, some worry that billboards – which are technically outlawed in Everett for

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