Author name: Sign Value Team

JCDecaux FY 2024 Overview and Infographic

JCDecaux (JCD) is the world’s largest OOH (out-of-home) advertising company by revenue and display count. It operates over 1 million advertising panels across more than 80 countries. JCD always provides an excellent insight into the OOH industry on a global scale. Key Highlights from JCDecaux 2024 Report: Revenue Growth: Total Revenue 2024: JCDecaux reported full-year revenue […]

Clear Channel Outdoor FY 2024 Overview and Infographic

Clear Channel Outdoor (CCO), a leading provider in Out-of-Home (OOH) advertising, has released its full-year financial results for 2024, showcasing growth in key revenue segments and strategic investments in digital and transit advertising. Key Highlights: Revenue Growth: Annual Revenue: CCO reported $1.51 billion in total revenue for 2024, reflecting a 5.0% increase compared to 2023. Airport Advertising: Airport site

Outfront FY 2024 Overview and Infographic

OUTFRONT Media Inc., a prominent player in the out-of-home (OOH) advertising industry, recently released its full-year financial results for 2024, offering insights into the company’s performance and the evolving dynamics of the OOH sector. Key Highlights: Total Revenue: The company reported revenues of $1.83B for 2024, reflecting a slight increase from $1.82B in 2023. Financial Metrics: Operating Income: Operating

Lamar Q4 2024 Overview and Infographic

Lamar Advertising Company, a leader in outdoor advertising, recently announced its fourth-quarter results for 2024. These results provide a glimpse into the company’s operational performance and the broader trends influencing the Out-of-Home (OOH) advertising sector. Key Highlights from Lamar Advertising’s Q4 2024 Report Revenue Growth: Quarterly Revenue: Lamar achieved $579.6 million in Q4 2024, reflecting a 4.3% increase from Q4

Clear Channel Renews 10-Year Lease in Costa Mesa

SignValue successfully renegotiated a 10-year lease renewal for our client along the Costa Mesa Freeway (CA-55) that included a 56% increase in base rent and a 20% bump in percentage rent. Maximizing value for sign owners and landowners!

2024 Year In Review

As we look back on 2024, SignValue is proud to showcase several of the transactions completed during the year. We thank all of our clients for their business and hope to continue servicing them however we can.

Out of Home Advertising Budget Reallocation Drives ROI Gains

A recent study by the Out of Home Advertising Association of America (OAAA) found that brands can see significant returns by shifting just a small percentage of their media budget to Out of Home (OOH) advertising. The study shows that OOH can boost return on ad spend (ROAS) and improve brand metrics like awareness, consideration,

Link Media Q3 2024 Overview and Infographic

Key Highlights from Link Media’s Q3 2024 Report: Link’s Q3 results show 5.6% revenue growth in their billboard operations with revenue continuing to outpace their site lease expense. Link Media is a part of conglomerate that includes broadband services and insurance offerings. Their billboard business is approximately 41% of their total company. As of September 30, 2024,

Clear Channel Renews 10-Year Lease in Costa Mesa

SignValue successfully renegotiated a 10-year lease renewal for our client along the Costa Mesa Freeway (CA-55) that included a 56% increase in base rent and a 20% bump in percentage rent. Maximizing value for sign owners and landowners!

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